Search engineering studio

Technical SEO & Automation

SEO is a system. FloxoLab connects the pieces.

FloxoLab finds what holds your website back in Google and AI search, fixes it in the code, and builds follow-up workflows that turn inquiries into clear next actions.

Explore services See real builds

01System overview

Technical SEO, search architecture, automation, and lead systems – connected.

FloxoLab fixes how sites are discovered and understood, structures pages around search intent, and connects the resulting data to practical automation and lead workflows.

01crawl · index · render

Technical SEO & Implementation

Find crawl, indexing, performance, and template problems – then fix the source, not just the symptom.

Explore technical SEO 02intent · roles · links

Search & Content Architecture

Give important pages a clear search role, separate competing intent, and connect them with useful internal paths.

Explore search architecture 03trigger · review · owner

Automation & Applied AI

Connect repetitive work across tools with validation, human review, error handling, and clear ownership.

Explore automation 04source · route · next step

Lead Systems & CRM

Turn inquiries into structured records with source context, routing, ownership, and a defined next action.

Explore lead systems

02Technical SEO

Find the issue. Fix the source. Validate the result.

Technical SEO should end with a working fix, not a list of warnings. FloxoLab traces crawl, indexing, template, and performance issues back to the source, then checks the result after release.

Explore technical SEO Start with an SEO audit
  1. Find
    Evidence

    Crawl + Search Console

    Find where crawl data, indexing reports, and live URLs point to the same problem.

  2. Trace
    Problem

    Crawled, not indexed

    Confirm what is actually failing instead of treating every exclusion as the same issue.

    Source

    Template, rule, or code

    Trace repeated problems back to the source that creates them.

  3. Fix
    Fix

    Change the source

    Fix the template, rendering, redirect, internal path, or performance bottleneck.

  4. Verify
    Validation

    Check it held

    Re-crawl, inspect live URLs, and verify the change after release.

Example trace

03Search & content architecture

Give every page a search role – and a useful next step.

Search architecture decides what each page is for, where it sits, and where it sends people next. FloxoLab maps important pages to search intent, separates pages that compete for the same query, and builds internal paths between commercial, supporting, and editorial content.

Select a topic to highlight it in the map.

Intent & roles

Structure

Conflicts & scale

Explore search architecture
convertService pageIntent: hire or compare
browseCategory pageIntent: choose a product type
routeTopic hubGroups one topic cluster
refineFiltered viewIndex when it serves distinct demand
answerGuide AIntent: learn how
overlapGuide BSame intent as Guide A
supportSupporting pageDefinition, example, or data
Illustrative model. The bright path is the main route: guide → hub → service.

Related architecture guides

05SEO + automation

SEO creates signals. Automation moves them to the right person.

Search data, reports, and inquiries pile up faster than a team can review them. FloxoLab builds workflows that collect the evidence, route it to an owner, and pause for review before anything important changes.

Search lane

Search signalA key page drops from the index.
EvidenceCrawl and inspection data attached.
ReviewA person confirms the likely cause.
ActionFix the source, then validate.

Review gate

A person confirms the likely cause.

  1. Pause
  2. Approve
  3. Continue

Rules check fields and duplicates; exceptions go to a person.

Inquiry lane

InquiryA lead arrives from a service page.
ValidationRules check fields and duplicates; exceptions go to a person.
CRMStored with source page and owner.
Next actionFollow-up routed with a due date.

Built per site, around the tools you already use.

Explore automation & applied AI SEO automation guide

06Authority / Link verification

Check the placement, not just the promise.

When a backlink or PR placement is promised, check what is actually on the page: whether the brand is mentioned, whether the link exists, where it points, what anchor text it uses, and how the link is marked.

MentionProof is FloxoLab's free checker for placements you already know about. It does not discover backlinks, build links, or guarantee placements. If a publisher blocks the check, the receipt asks for manual review instead of reporting the link as missing.

Check a placement Read the backlink audit guide

Placement receiptSample

  1. Publicationpublisher.example/article
  2. Brand mentionfound in page text
  3. Backlinkworking · HTTP 200
  4. Destinationexact match
  5. Anchorexact match
  6. relnone (followed)

✓ Verified4 / 4 promised requirements · timestamped

07Selected work & experiments

Built. Tested. Measured. Open for inspection.

FloxoLab's own experiments and builds, run on floxolab.com or as working demos. Each one documents the method, the result, and its limits.

Experiment

Technical SEO audit with GPT-6 Astra

10code-confirmed priorities

Tested on floxolab.com · findings checked in the code

Read the experiment Measurement

Core Web Vitals, fixed in the code

77 → 98mobile Lighthouse performance score

floxolab.com · PageSpeed Insights · July 2026

See what changed Research

AI search citations, measured

6.4Kcitations for one tracked page

Bing AI Performance · Aug 14–29, 2026 · not a ranking

Read the data Build

Slack knowledge bot

Drive → Qdrant → Slackanswers with sources, or flags low confidence

n8n workflow demo

View the build
All builds and workflow examples

08Tools & platforms

Tools used to inspect, measure, and automate.

The working stack behind FloxoLab's SEO and automation work, with practical guides to each tool: what it costs, where it fits, and when it stops being the right choice.

LayerSEO

SEO tool guides
InspectScreaming FrogCrawling, technical audits, and URL-level diagnostics.
MeasureSE RankingRank tracking, site monitoring, and SEO research.
ResearchMangoolsLightweight keyword and SERP research.
Used together Screaming Frogcrawl dataSE Rankingmonitoringn8nautomation

LayerAutomation

Compare Zapier, Make, and n8n pricing
Automaten8nFlexible, self-hostable workflow automation.
ConnectZapierFast app-to-app automation for common workflows.
OrchestrateMakeVisual automation for branching scenarios.

09Guides & research

Field notes from the work.

Practical guides on technical SEO, search architecture, AI search, and automation – written from real work, with methods, evidence, and limits.

View all guides
  1. Technical SEO5 technical SEO fixes that live in templates and code
  2. ArchitectureUpdate, merge, redirect, or delete an old page
  3. AI searchSearch Console AI report: real data vs Bing
  4. AutomationHuman approval for AI emails in n8n

10Operating model

One operator. No layers in between.

FloxoLab stays small on purpose. The work is scoped, built, implemented, and documented by the same person, with evidence attached at each step.

Run by Stepan Nikonov from General Santos, Philippines.

About the operator

Ways to start

  1. SEO auditOne site, technical and on-page findings, and a prioritized plan.$750 · fixed scope
  2. Workflow auditMap one manual process before anything is automated.from $750
  3. Monthly SEO maintenanceA bounded queue of fixes, checks, and upkeep.from $2,000 / month

Larger projects are scoped after one of these, or after a short conversation.

  1. ScopeAgree the problem and the evidence.
  2. BuildIn the real code and tools.
  3. TestEdge cases and failure paths.
  4. ImplementShipped, not just recommended.
  5. DocumentWhat changed, why, and who owns it.
  6. MeasureDated evidence, even when nothing moved.

Your next move

Let’s make
it all connect.

Tell us what you’re trying to improve. We’ll start with the problem and work toward the right scope.

A clear goal. An honest conversation. A useful next step.
Where should we start?

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